Emma Warren – A Portfolio Life – Work, Country & Family. - a portfolio life: entrepreneur – businesswoman – mum

Ann Cullum (Exeter University IOD Progrmme Manager) passed this on to me – thanks Ann!  It may be of interest to some of you?

In this series, Jo Malone one of Britain’s most successful female
entrepreneurs sets out to help these businesses to become successful &
recognisable British brands. By the end of the programme the ambition is
to launch viable companies, capable of supporting the families behind them
and creating jobs and economic opportunities for all those involved.

Ed’s looking for a really broad range of companies producing everything
from a new toy or game, to design sensations or simply something special
for the home and garden essentially we are looking for exciting, quality
products that just need that extra push in the right direction and who
could benefit from a showcasing on BBC1.

Ideally to include the following product categories
Home and Garden, Food and Drink, Accessories and Toys and Children.

Included is a press release below.

Anyone interested can either call Ed on 0207 438 4294 or email him on
ed.phillips@twofour.co.uk to find out more and request an application
form.

Press release:

Jo Malone comes to BBC One and launches a search for Britain’s
Brightest Entrepreneurial Talent

Jo Malone, one of Britain’s most successful female entrepreneurs, comes to
BBC One next spring with a new 4-part series which gives budding
entrepreneurs the chance to take a product they have created to the next
level. The nationwide search for applicants launches today.

Jo is looking for people who have an original product or range which they
believe has the potential to make the leap from kitchen table to high
street. Those who are chosen by Jo will benefit from her expertise,
experience and guidance. For more information and to apply visit
bbc.co.uk/beonashow and click on New Brands.

Each of the four episodes will focus on a different category. Once Jo has
selected those who she believes to have real potential, she will guide
them through the world of branding, public relations and business, and
prepare them for a pitch to a major retailer. Will they be able to
convince them to take a chance on a new product during this period of
commercial uncertainty? Growing and sustaining a business during a time of
recession is a great challenge. They are set to discover how much it takes
to try and make a small business work. Jo knows how hard it is but with
creativity, sheer hard work, direction and, perhaps, a bit of luck, there
are possibilities out there.

Talking about the series, Jo Malone says: “In a previous recession I was a
small business trying to become more successful. I learnt so much from
that time. Through this series, I will support and encourage a range of
entrepreneurs to try and realise their dreams and fly the flag for British
retail. I hope that by empowering people with the belief that they can
succeed we can help these fledgling businesses meet the challenges they
face at this time.”

Jo began her career as a therapist and in the early 1990′s she created her
first product – a scented bath oil – which she hand-mixed at home and gave
to her facial clients as a thank you. The gift was an instant success and
by 1994 she opened her first store. The company grew into an international
brand of luxury fragrances, skin care and lifestyle products. In 1999, the
brand was acquired by Estee Lauder Companies and Jo remained Founder &
Creative Director until her departure in 2006.

BBC Executive Producer, Alison Kirkham, says: “Jo Malone is an exciting
and formidable new talent for BBC One. With her entrepreneurial flair and
passion for creativity, she is sure to inspire anyone looking to take
their fledgling business to the next level.”

The series is made by Twofour. Executive Producers for Twofour, Nav Raman
and Melanie Leach; Series Producer, Nicole Streak. BBC Commissioning
Editor, Jo Ball; BBC Executive Producer, Alison Kirkham.

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